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Red Ribbon Run 2013: Running for a Positive Cause

Red Ribbon Run 2013

Over the past few years Kingston has become a city on the run, the 5k races leaving their footprints across the city scape. Some have become massive events with thousands of runners and walkers, while others, like the Red Ribbon Run are small but growing.  With the tagline ‘Run for a Positive Cause’ the three-year-old event attempts to bring awareness while raising funds.

So while the 2013 Red Ribbon Run intends to offer all the fun and lyming possibilities that have made 5Ks a booming part of Jamaica’s leisure industry, it’s intention is to create focused attention on on national efforts to end mother to child transmission of HIV/AIDS in Jamaica.

Set for December 1, the date on which the global community remembers those who have been infected and affected by HIV?AIDS, will the race will start off at Kings House. Registration for the run continues through to November 25, 2013.  The race begins at 7:00 am.

Part proceeds from the race will go to the Mustard Seed Communities which operates the island’s only orphanage for children affected by HIV/AIDS.

The Red Ribbon Run is staged by the Grata Foundation, which this year partnered with social marketers Population Services Jamaica a member of Population Services International. The race is being sponsored by Cari-Med through their condom brands Durex and Rough Rider as well as the Get it Got It campaign.